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Rubrik - Blog - Top 10 Reasons Not to Buy Rubrik

Business

Top 10 Reasons Not to Buy Rubrik

15-year veteran of the storage industry, born and raised in Southern California, passionate about helping to solve his customer’s business challenges through the use of technology. You’ve had the same backup system in place for the last 10 years and even though you hate it, you hate innovation even more. You believe the public cloud is just a fad so why would you ever want to store instantly recoverable copies of your backups there for pennies per gigabyte? You look forward to your annual contract negotiations with your legacy vendors. Zero time restores, granular recovery to the file level, and Google-like predictive search? Boring… You enjoy busy work… checking and re-starting failed backup jobs, clicking thirty times to kick off a re-store, manually browsing snapshots for files. You have an affinity for tape and can’t imagine your life without it. You believe the words sexy and back-up never belong in the same sentence, unless it’s in a Justin Timberlake song. You’re a big fan of complexity and have no interest in deploying a backup solution in the same amount of time it takes you to make a cup of coffee (no PS & no training necessary). You find the idea…
Rubrik - Blog - Just Backup and Chill with a No More Flaky Backups Kit

Company

Just Backup and Chill with a No More Flaky Backups Kit

Next-generation solutions are cutting a wide swath through the modern data center because they fundamentally pivot how we think about and execute upon technology. At Rubrik, we’ve set pinpoint focus on making the world of data protection – backup and restores, disaster recovery, and searchable archives – as simple and intuitive as possible. This means abandoning the legacy architecture approaches that only bring incremental improvements to the table, and instead creating a new, ground-up solution that encompasses a scale-out design, convergence between software and hardware, and a breathtaking user experience. Quite simply, you deserve a platform that has abstracted away all of the imperative muck that surrounds typical backup jobs. If your data protection platform is designed to be intelligent, it can be fed declarative statements into a policy engine and do the remaining work on your behalf. This is how Rubrik operates, and it paves the way for bringing performance, testability, and reliability to your end-to-end protection plans. In the spirit of creating something fun to demonstrate this point, the team has created a video entitled Just Backup and Chill to showcase the frustrations encountered with legacy backup infrastructure. If this strikes a chord with you, share the link with a…
Rubrik - Blog - Score Sweet Swag at the vBrownBag End-Of-Year Community Giveaway

Company

Score Sweet Swag at the vBrownBag End-Of-Year Community Giveaway

Heads up! The fine folks over at vBrownBag, an excellent long-running resource for community education and collaboration, are running their annual End-Of-Year Community Give Away. The 2015 edition is raising the bar with a lot of snazzy swag for you to score. And guess what? I’ve tossed in five sets of additional goodies on behalf of Rubrik! Here’s what you can take home: Signed copies of Networking for VMware Administrators, with royalties being donated to the Alzheimer’s Association charity! LEGO Star Wars Millennium Falcon building kits. Sound interesting? Head on over to the vBrownBag End-Of-Year Community Give Away page and register by no later than December 16th, 2015. Best of luck!
Rubrik - Blog - Rubrik Helps RFA Deliver Archival-as-a-Service

Customers

Rubrik Helps RFA Deliver Archival-as-a-Service

Grigoriy Milis is the CTO at RFA (Richard Fleischman & Associates) and a 16-year IT veteran with more than 15 years of experience working in the financial industry. What differentiates RFA from other Managed Service Providers? We specialize in providing global data center services to the financial services industry, such as hedge funds and private equity funds. RFA is headquartered in New York City but we operate in New York, Connecticut, Boston, and London. We do a substantial amount of research in the market to stay on top of the latest technology trends that can help our clients. We’ve established a good track record of partnering up with startup companies to help them shape their product roadmap early on. Many of these companies have now become major players in IT markets like security. What drove the initial interest in Rubrik? We actually were very skeptical of evaluating a backup solution given the maturity of the backup market. Backup is an old problem and existing solutions, from decades ago and more recently, are pretty similar across the board. What caught my attention was Rubrik’s public cloud archival capabilities combined with global deduplication. It’s a huge differentiator for Rubrik since everybody integrates…
Rubrik - Blog - Converged Data Management Unwrapped – Cloud Native

Architecture

Converged Data Management Unwrapped – Cloud Native

Intelligently placing data into a variety of different formats and across geographical locations is non-trivial. With data protection, however, this isn’t just a nice to have; it’s often a functional design requirement. Doing so provides layers of safeguards against data-specific failures as well as local or regional catastrophes. In this fifth and final deep dive series post, I’m going to pick apart how Converged Data Management offers a truly Cloud Native experience for data protection workflows, and how that differs from the traditional approaches. There’s a fundamental difference between adapting a platform to take advantage of cloud data services, such as public object storage with Amazon S3, versus natively making it part of the platform. This difference can be extrapolated into one metric – simplicity. The amount of complexity that surrounds a platform drives greater inefficiencies and increased chances for error. Additionally, the base foundation of a platform ultimately dictates what features and properties are available for a long-term strategy. Without re-writing the platform from scratch – which is something largely avoided in the enterprise market – the choices are limited. After all, the spin-out and spin-in model used by large corporations to innovate doesn’t exist without reason. In the…

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