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Rubrik - Blog - Here’s Why You Should Shelve Backup Jobs for Declarative Policies


Here’s Why You Should Shelve Backup Jobs for Declarative Policies

Changing out legacy, imperative data center models for the more fluid declarative models really gets me excited, and I’ve written about the two ideas in an earlier post. While the concept isn’t exactly new for enterprise IT – many folks enjoy using declarative solutions from configuration management tools such as Puppet – the scope of deployment has largely been limited to compute models for running workloads. The data protection space has largely been left fallow and awaiting some serious innovation. In fact, this is something I hear from Rubrik’s channel partners and customers quite frequently because their backup and recovery world has forever been changed by the simplicity and power of converged data management. To quote Justin Warren in our Eigencast recording, backup should be boring and predictable rather than exciting and adventurous because the restoration process failed, and you’re now responsible for missing data. That’s never fun. Thinking deeper on this idea, it brings me to one of the more radical ideas that a new platform brings: the lack of needing to schedule backup jobs. Creating jobs and telling them when exactly to run, including dependency chains, is the cornerstone of all legacy backup solutions. As part of their…
Rubrik - Blog - Meet the r599 BC: Bringing Backup Back


Meet the r599 BC: Bringing Backup Back

Rubrik is proud to announce our latest product, the all new r599 BC. r599 BC does one job and does it best: archival to papyrus. “Backup is dead,” they said. “Even the dead need backup!” we believe. During our beta testing, the most crucial piece of feedback we received was from Mr. Tutankhamun, C.I.O., Pharaohmatix Inc. “We deal with sensitive data, and we need encryption, not just backup,” he said. Enter r599 BC: papyrus archival with encryption using hieroglyphs. r599 BC is the world’s first converged data management platform with state-of-art ancient encryption built right into it. What’s more, there’s no master key we can forge to break the encryption. That means you own your data. Now. Always. The customer testimonials are flying in, and they all agree: r599 BC is light-years ahead of its time. “You guys made backup sexy again.” “Rock solid backup!” “Now I can backup all of Cleopatra’s selfies without worrying!” It’s product of the century. With r599 BC, data security will never be the same again. The government can not have and will never have access to your data.
Rubrik - Blog - Backup Wars: The Dawn of Next-Generation Data Protection


Backup Wars: The Dawn of Next-Generation Data Protection

Update: New Backup Wars video out on Episode IV: Star Wars – Backup Wars Edition. Click here! Some of you may have witnessed the epic battle between Batman and Superman last weekend. Well, we leave the interpretation of “epic” to you. Today, we are showing you a battle that is not in theatres. In honor of World Backup Day, we bring back your favorite superhero in data protection, Mr. Awesome Backup, in “Backup Wars.” In the world of backup and recovery, Mr. Awesome Backup ends the drought and restores innovation to defeat Mr. Flakey Backup. Jokes aside, battling the woes of legacy architecture is exhausting. Given the rapid adoption of virtualization and large data growth, organizations struggle to access, retrieve, and recover all this data. Legacy systems implement incremental improvements, but these Band-Aids are not enough when the underlying architecture is broken. You deserve a next-generation solution that provides consistent performance and simplifies management of backup and recovery. This is what Rubrik represents – a new school approach that eliminates traditional backup software by providing a converged data management platform that is intelligent, simple, and fast. Rubrik unifies hardware and software components complete with a state-of-the-art user experience and scale-out…
Rubrik - Blog - Hello Nutanix, Let’s Elevate Data Protection


Hello Nutanix, Let’s Elevate Data Protection

Hyperconverged infrastructure has been trending in the data center. CIOs like the ROI of eliminating infrastructure layers, while IT managers and engineers are drawn to consumer-like usability, rich automation, and simplified management experience for building and operating a modern environment. Let’s say you simplified your primary environment with a hyperconverged solution like Nutanix.  It wouldn’t make much sense to hitch it to a legacy data protection solution. Best case, managing your data protection could be more work than managing your primary environment. Worst case, your data protection could impact application performance on your new environment. This is the quandary facing customers considering hyperconverged infrastructure. It makes perfect sense that Rubrik teamed up with Nutanix via their Elevate Partner Program. Rubrik’s r300 Series is now a validated, Nutanix Ready solution for backup and disaster recovery. Customers can confidently deploy our joint solution for VMware vSphere while benefiting from immediate infrastructure reduction, easy and rapid deployment, and web-scale architecture. One of our joint customers, Matthew Day at Langs Building Supplies, said it best, “Nutanix and Rubrik are complementary technologies. Both are rock solid scale-out platforms that allow IT to drive business outcomes. Together, they destroy the complexity barrier, allowing us to focus on what we really…
Rubrik - Blog - How Cloud Native Archive Destroys Legacy Cost Models


How Cloud Native Archive Destroys Legacy Cost Models

A while back, I was reading about the woes of one Marko Karppinen as he described the incredible ease of getting data into a public cloud, and the equally opposite horrors of getting that data back out. His post, which can be found here, outlines his crafty plan to store around 60 GB of audio data into an archive for later retrieval and potential encoding. The challenge, then, is ensuring that data can later be pulled down into an on-premises location without breaking the bank or implied SLAs (Service Level Agreements). And this, folks, is the rub when using legacy architecture that bolts-on public cloud storage (essentially object storage) without fleshing out all of the financial and technological challenges. I’ve teased apart this idea when describing the Cloud Native property of Converged Data Management in an earlier post. “Getting data into the cloud is for amateurs. Getting data back out is for experts.” If using a public cloud for storage becomes 100s of times more expensive than intended, while also requiring a significant time investment for the technical teams involved, then it’s not a solution for data protection. While it’s true that the blog post I’m referencing is a single…

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