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Public Cloud

Rubrik -  - Your Primer on AWS EC2 Protection

General Tech

Your Primer on AWS EC2 Protection

Are you on the cloud-native train? Nowadays, it seems everyone is building new stateless cloud-native applications or refactoring their old “jalopies” to become container-based, microservice-architected, cloud-native “Teslas.” However, that isn’t the reality when you speak with most users. Many are still hesitant to run production workloads in the cloud because they are not sure if their data will be protected and managed. Even current cloud users have concerns about the challenges of protecting their stateful data. Earlier this month, we announced Rubrik Alta 4.2, which extended our enterprise hybrid cloud data management capabilities. Based on customer demand, we’ve made simplifying the protection of cloud workloads a key component of our platform, beginning with Amazon Web Services (AWS) EC2 instance protection. Protecting EC2 instances centers on efficiently managing EBS snapshots and Amazon Machine Images. We’ll dive into how Rubrik simplifies AWS EC2 protection in a follow-up blog post. But first, we need to level-set our understanding of related AWS technologies and the possibilities and challenges they present.  Let’s begin with the different storage types that an EC2 instance uses. What is an EC2 Instance Store? An instance store is temporary or ephemeral block storage for EC2 instances. It’s a logical volume…
Rubrik -  - Encrypting Your Data in the Cloud: Rubrik CloudOut with Amazon S3

Architecture

Encrypting Your Data in the Cloud: Rubrik CloudOut with Amazon S3

In a previous post, I discussed the role of data encryption as a critical component of any company’s security posture and the potential pitfalls of not using encryption properly. This is magnified when you are talking about storing data outside of customer data centers in public cloud storage repositories such as Amazon S3, Azure Blob Storage, and Google Cloud Storage. Security is one of the key pillars of Rubrik’s Cloud Data Management platform, and we design security into every aspect of the platform. This includes end-to-end encryption, both in transit and at rest, which extends to our integration with public cloud providers. The majority of Rubrik customers take advantage of our CloudOut capability to store their backup data in one of the big three public cloud providers, often as a replacement for tape. This approach is typically more cost effective, more reliable, and offers better response times in the event that data restoration is required. To secure data uploaded via CloudOut, Rubrik enables encryption in transit using TLS and encryption at rest using various methodologies. No matter the cloud provider, Rubrik applies the same three key principles to how we encrypt customer data: Use the strongest encryption cipher available and…
Rubrik -  - Disaster Recovery in the Cloud with Rubrik, Part 2: The Architectures

General Tech

Disaster Recovery in the Cloud with Rubrik, Part 2: The Architectures

My previous blog post focused on leveraging the public cloud as a DR site for a primary on-premises environment. For this use case, there are several cloud DR options based on a user’s Recovery Time Objective (RTO), Recovery Point Objective (RPO), and financial requirements: Backup and Restore, Pilot Light, Warm Standby, and Hot Site. In this post, I will show how Rubrik’s Cloud Data Management Platform can be used to build out a DR site in the cloud, regardless of the option they choose. Using Rubrik for Disaster Recovery in the Cloud There are a number of approaches that users can take to move data to the cloud, from home-grown scripts to cloud vendor-specific tools to robust data management platforms. In his Gestalt IT blog post, Tim Carr cited Rubrik as a tool that facilitates data archiving to the cloud and provides orchestration capability to help automate the Backup and Recovery option. Rubrik also provides tools to help users build out and extend all four of the DR options. Specifically, there are three important capabilities in our Cloud Data Management platform that support this use case: CloudOut: Archive backup data to object storage platforms such as Amazon S3 or Azure Blob…
Rubrik -  - One Cloud to Rule Them All

General Tech

One Cloud to Rule Them All

Looking at modern IT infrastructures, it is clear we have mostly entered a cloud-first era. Even more traditional enterprises are incorporating a cloud strategy at the risk of being out-innovated or outpaced by their competition. “We always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten. Don’t let yourself be lulled into inaction.” — Bill Gates While the public cloud has gained a lot of attention with the rise of Amazon AWS and Microsoft Azure, it is important to still ask yourself which “cloud-like” characteristics and services can benefit your particular environment. Not every business will benefit from moving completely into the public cloud. To solve for your specific use case, you need to look at all the tools at your disposal. Journey to the Cloud Not everyone takes the same path to the cloud, nor should they. As Eric Shanks wrote in his Gestalt IT blogpost, “Rubrik’s own Internet page title is ‘The Cloud Data Management Company’ which just screams at customers that it’s a cutting edge future looking company.” I agree that cloud-washing is rampant, and cloud should be considered less of a check box and…
Rubrik -  - Cloud Data Management Keeps Balance Innovations at the Forefront of Retail

Customers

Cloud Data Management Keeps Balance Innovations at the Forefront of Retail

This week, I chat with Todd Shutts, Senior Vice President of the Advanced Technology Group at Balance Innovations, about evolving retail to support cloud services, speeding up infrastructure upgrade roll-outs, and the smart way to utilizing public cloud. Balance Innovations offers a unique retail currency management software platform. How does your team help the company stay at the forefront of retail innovation? Balance Innovations delivers a cloud service platform to help retailers transform their currency operations. We overhaul traditionally manual tasks (store-level reports done in Excel and delivered via fax) into actionable data insights for a retail executive to increase efficiency and performance. We drive transparency into currency management, and when retailers can see it, they’re able to act much faster. My team is chartered with helping the organization build product, from tactical to long-term strategy. Over time, we have evolved our product delivery mechanism to cloud services. How are you evolving IT to support this business transition? To develop product that is easier to consume, deploys more quickly, and with fewer roadblocks, we have built cloud native systems on infrastructure- and platform-as-a-service technologies. Continuous integration and delivery, with a focus on DevOps, are key drivers of this new product…
Rubrik -  - How We Built More Efficient Data Archival with Cloud

Architecture

How We Built More Efficient Data Archival with Cloud

The move to cloud is no longer a question of if but rather when. However, enterprises are still confused on how to adopt a cloud strategy within their own environments. As our CEO Bipul Sinha stated at the Looking AHEAD Tech Summit, in order to increase cloud adoption, “companies need to create killer applications to leverage the cloud.” At Rubrik, we create applications that help enterprises transition to cloud seamlessly. The first step in the path is to archive the backups. The challenge of archiving to public cloud is ensuring that data can be pulled down into an on-premises location without breaking the bank or your recovery time objectives. This is where Rubrik works its magic. When Rubrik manages your data, it keeps a record of the metadata that is quickly accessible without data rehydration. You can locate VMs and files instantly with Google-like search. Just type a few letters into Rubrik’s predictive search engine, and you’ll get served results instantly. In this post, I will describe how Rubrik archives data and makes data rehydration fast and efficient. Snapshot Upload We have jobs running per VM that archives snapshots depending on the configured SLA policy for that VM. When an…
Rubrik -  - How Cloud Native Archive Destroys Legacy Cost Models

Architecture

How Cloud Native Archive Destroys Legacy Cost Models

A while back, I was reading about the woes of one Marko Karppinen as he described the incredible ease of getting data into a public cloud, and the equally opposite horrors of getting that data back out. His post, which can be found here, outlines his crafty plan to store around 60 GB of audio data into an archive for later retrieval and potential encoding. The challenge, then, is ensuring that data can later be pulled down into an on-premises location without breaking the bank or implied SLAs (Service Level Agreements). And this, folks, is the rub when using legacy architecture that bolts-on public cloud storage (essentially object storage) without fleshing out all of the financial and technological challenges. I’ve teased apart this idea when describing the Cloud Native property of Converged Data Management in an earlier post. “Getting data into the cloud is for amateurs. Getting data back out is for experts.” If using a public cloud for storage becomes 100s of times more expensive than intended, while also requiring a significant time investment for the technical teams involved, then it’s not a solution for data protection. While it’s true that the blog post I’m referencing is a single…