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data protection

Rubrik -  - Rubrik Multi-tenancy: Secure Data Isolation for a True Cloud Computing Era

Product

Rubrik Multi-tenancy: Secure Data Isolation for a True Cloud Computing Era

Multi-tenancy is one of the cornerstones of a cloud data management platform. It enables you to support multiple customers (commonly referred to as ‘tenants’) on a single platform. Pooling resources results in lower costs, greater efficiencies, and faster innovation for both tenants and service providers. Secure data and metadata isolation is required in multi-tenant environments. Traditionally, data isolation required for multi-tenant environments is established as physical boundaries. The storage domain, including its compute resources, is divided into multiple partitions, and role-based access control is applied on those partitions, as shown above. Each tenant is given a rigid partition isolated from others using physical boundaries. The resources are often over-provisioned to meet tenant demand during peak usage. Thus, resources are often underutilized and typically wasted. The security principals (user and service accounts) need to be reserved for each partition. Rubrik brings an innovative cloud-based framework for secure data and metadata isolation. This is designed to give the best of both worlds; security benefits of physical boundaries and economic advantages of a true cloud computing model. It is made possible by virtualizing all resources so that tenants can share allocated resources in a secure, isolated fashion, as pictured above. Let’s take a…
Rubrik -  - How to Avoid Ransomware Jail

General Tech

How to Avoid Ransomware Jail

It’s 1983, and Ronald Reagan is sitting down to watch the hit film War Games. Five days later, the president asked his secretaries of state, “Could a scenario like war games ever happen?” One week later, General Vessey returned with the answer: “Mr. President, it is a lot worse than you think.” Was this the first time that cyber security and privacy had surfaced in computer systems? Categorically, no. Security and Privacy in Computer systems 1967 by Willis Ware was the first paper on the topic — written in 1967. So, since the beginning of networked computing, cyber security, and privacy have been a factor. So, why is it suddenly a huge industry buzzword? My thoughts on this are twofold: Across governments, the use and ideas of cyber warfare were dismissed, ignored, or forgotten. But in 2007, the Aurora test categorically proved that cyber attackers could inflict physical damage using computer tools. This was a pivotal moment, as critical infrastructure was at risk. Cybercrime then shifted to the public sphere with cyber groups lining their sights on non-government attacks, such as online fraud, ransomware, malware, and phishing. The role that security and privacy now play in IT and our personal lives…
Rubrik -  - 2017 in Review: Tech Innovation & Industry Recognition

Company

2017 in Review: Tech Innovation & Industry Recognition

With ten product releases in under four years, Rubrik has experienced tremendous growth as a company and as a technology. This development has come with recognition from leading publications such as Forbes, TechTarget, and CRN, which I find both exciting and extremely humbling. The Technical Marketing team at Rubrik had interesting thoughts around these accolades that I wanted to share with the community. We see value in diving deeper into these acknowledgements, as they provide insight into the changing landscape of enterprise technology and the modern problems organizations are trying to solve. Forbes Cloud 100 Kenneth Hui @kenhuiny For an emerging company such as Rubrik, an award from an organization like Forbes is both a validation of our company’s vision and a recognition of our ability to execute on that vision. That highlights the significance of Rubrik being placed among the top 40 companies in the Forbes Cloud 100 list. As a technologist at Rubrik, seeing our name among other top companies innovating cloud solutions confirms that our goal to simplify cloud data management is resonating with users. Data management has always been difficult and has only grown more so with the explosive growth of digital data. The Cloud has…
Rubrik -  - Getting Strategic with Copy Data Management

General Tech

Getting Strategic with Copy Data Management

Copy data management (CDM) is a term that we hear a lot in the industry. Yet, many of us don’t have a clear idea of what it really means. In this blog, I’ll walk you through what copy data management is and what makes Rubrik a strategic tool for it. The amount of data collected and processed by businesses has grown exponentially. Adding to this increase, a recent study performed by IDC cites the average number of copies per piece of data is 13. As you can imagine, this growth of data and copy data uses up storage space and can hinder performance. In fact, IDC estimated that 60% of storage is provisioned to store copy data – even with deduplication. This tells us that IT organizations need a reliable and scalable approach to managing copy data. An effective copy data management solution creates space efficiency and easily unlocks copy data use cases — such as test/dev, backup and recovery, and replication — across your entire infrastructure. So, let’s get a little closer to home. At a recent user group event, I had the opportunity to speak to a room of IT professionals and ask them a few questions: How…
Rubrik -  - Data Protection’s Day Off

General Tech

Data Protection’s Day Off

Remember the 1986 movie Ferris Bueller’s Day Off? The premise is about a high school teen named Ferris Bueller who decided to skip school for a day and have the time of his life. In the late 1980s, tape media was the king of the Backup and Recovery world, and hard disk was still a newbie typically only used as a staging area for fast recovery. Fast forward to today in the Fourth Industrial Revolution (4IR) in which data is king and the life blood of almost all organizations. We are at the point where data protection and cloud administrators now have an opportunity like Ferris Bueller to sleep better at night and maybe even get a “day off” by automating the workflows of their Backup and Recovery tasks and processes. Now it is your turn to have a day off with Rubrik’s API-Driven Cloud Data Management (CDM) fabric. Backups on Autopilot Autopilot describes the ability to drive the trajectory of an object without “hands-on” control. Rubrik provides a similar benefit by controlling your copy data’s trajectory without constant manual efforts like other legacy backup products. One of the top quantifiable business benefits of Rubrik is that it only takes…
Rubrik -  - End-to-End Data Management with Nutanix AHV

Product

End-to-End Data Management with Nutanix AHV

Last week, we announced Rubrik Alta, our ninth and most significant product release. Alta brings many cool, innovative additions. One of the items that I’m most excited about is support for Nutanix Acropolis Hypervisor (AHV) virtual machines. Rubrik now provides end-to-end data management for Nutanix. So, users can securely access data instantly, automate protection policies, and manage their AHV workloads. Rubrik has long supported VMware vSphere on the Nutanix platform. But Rubrik is excited to extend its partnership with Nutanix to be one of the first platforms to support native AHV backup and recovery. Alta’s support for AHV, as well as Microsoft Hyper-V and VMware, enables customers to orchestrate application data across multi-hypervisor and multi-cloud environments. Here’s how it works: Rubrik capitalizes on enhancements to Acropolis Block Services (ABS), such as Challenge-Handshake Authentication Protocol (CHAP) support. As you probably know, we’re all about the APIs. Rubrik leverages Nutanix’s new-and-improved REST 3.0 API to interact with Nutanix Changed Region Tracking (CRT) and query the changed metadata regions given any two snapshots of a virtual disk or VM. This approach is indispensable for taking incremental backups because of its efficiency. It’s also useful for taking full backups since the API identifies regions that are zeroed, therefore saving on…
Rubrik -  - Tampa Bay Rays on Pitching a Perfect Game with Rubrik

Customers

Tampa Bay Rays on Pitching a Perfect Game with Rubrik

Juan Ramirez, Vice President of Information Technology at the Tampa Bay Rays, discusses how Rubrik transformed the game of data management, ensuring operations run smoothly both during the season and offseason. Tell me about your role at Tampa Bay Rays. I’m the Vice President of Information Technology at the Tampa Bay Rays and am responsible for the Rays’ technology strategies and operations. I joined the team in 2006 and am heading into my 10th season. When I joined the department, it was just myself and an assistant. Since then, the department has grown greatly from 2 to 12 people. What challenges were you experiencing with backup prior to Rubrik? Backup has always been an issue around here. Our previous solution was very cumbersome, and since our business grows so fast and is very sensitive, keeping up with the changes on a daily basis was a struggle. Particularly, we had a lot issues with tape and backing up to disk. Also, the recovery and response times were never there. We have 350 VMs, and we try to protect as much as we can. The baseball operations and workloads are the most important to us. Thus, if anyone needs to restore a…
Rubrik -  - Heartbroken by vSphere Data Protection?

Business

Heartbroken by vSphere Data Protection?

Has the end of VMware’s vSphere Data Protection left you spurned? Getting dumped hurts. So, take your time and play the field. Just know that when you are ready to move on to a more serious relationship, Rubrik is ready for you. To add insult to injury, VMware is offering three years of Avamar Virtual Edition licensing for free. . .as long as you have less than 4 TB; otherwise, you have to pay. And, regardless of how much data you need to protect, you must continue to pay maintenance costs. Ouch! What is this – alimony? Love really can hurt. But it doesn’t have to! There are no limits to Rubrik’s love.  Have more than 4 TB of protected data? No worries! Rubrik uses a linear scale-out approach to solve data growth concerns. Simply add more briks to accommodate your company’s data growth. VMware will continue to focus on the vSphere Storage APIs – Data Protection (VADP), which Rubrik leverages to backup your virtual machines. This is great news, but your company may not use 100% VMware virtual machines. Fear not–we’re diversifying our portfolio by providing support for physical Windows and Linux servers, as well as Microsoft SQL databases. Speaking…
Rubrik -  - Cloud Data Management Keeps Balance Innovations at the Forefront of Retail

Customers

Cloud Data Management Keeps Balance Innovations at the Forefront of Retail

This week, I chat with Todd Shutts, Senior Vice President of the Advanced Technology Group at Balance Innovations, about evolving retail to support cloud services, speeding up infrastructure upgrade roll-outs, and the smart way to utilizing public cloud. Balance Innovations offers a unique retail currency management software platform. How does your team help the company stay at the forefront of retail innovation? Balance Innovations delivers a cloud service platform to help retailers transform their currency operations. We overhaul traditionally manual tasks (store-level reports done in Excel and delivered via fax) into actionable data insights for a retail executive to increase efficiency and performance. We drive transparency into currency management, and when retailers can see it, they’re able to act much faster. My team is chartered with helping the organization build product, from tactical to long-term strategy. Over time, we have evolved our product delivery mechanism to cloud services. How are you evolving IT to support this business transition? To develop product that is easier to consume, deploys more quickly, and with fewer roadblocks, we have built cloud native systems on infrastructure- and platform-as-a-service technologies. Continuous integration and delivery, with a focus on DevOps, are key drivers of this new product…