Next-generation solutions are cutting a wide swath through the modern data center because they fundamentally pivot how we think about and execute upon technology. At Rubrik, we’ve set pinpoint focus on making the world of data protection – backup and restores, disaster recovery, and searchable archives – as simple and intuitive as possible. This means abandoning the legacy architecture approaches that only bring incremental improvements to the table, and instead creating a new, ground-up solution that encompasses a scale-out design, convergence between software and hardware, and a breathtaking user experience.

Quite simply, you deserve a platform that has abstracted away all of the imperative muck that surrounds typical backup jobs. If your data protection platform is designed to be intelligent, it can be fed declarative statements into a policy engine and do the remaining work on your behalf. This is how Rubrik operates, and it paves the way for bringing performance, testability, and reliability to your end-to-end protection plans.

In the spirit of creating something fun to demonstrate this point, the team has created a video entitled Just Backup and Chill to showcase the frustrations encountered with legacy backup infrastructure. If this strikes a chord with you, share the link with a friend or colleague. Additionally, we have a No More Flaky Backups Kit with a bundle of slick swag to proudly display at your desk or office. 🙂

 

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