Job Summary
BRAND DIRECTOR: THE ARCHITECT OF BOLD CYBER RESILIENCE
The Opportunity
We're not just looking for a Brand Director—we're seeking a visionary disruptor who lives and breathes our core traits: Smart. Cool. Bold.
At Rubrik, we're defining the future of cyber resilience in the AI era, and we need someone who can translate our groundbreaking technology into memorable brand moments that cut through the digital noise. This isn't marketing as usual; this is brand architecture with attitude.
Who You Are
You're equal parts strategic mastermind and creative force, someone who sees opportunities where others see obstacles. You have an uncanny ability to translate complex technology into stories that resonate emotionally with CISOs and CIOs while still turning heads in the broader market.
You're the rare talent who…
- THINKS SMART: Transforms data into insights, trends into strategies, and challenges into opportunities
- DEFINES COOL: Delivers work that makes others say "I wish I'd thought of that"
- ACTS BOLD: Takes calculated risks that competitors wouldn't dare, creating category-defining moments that become industry legend
You'll transform how the cybersecurity world perceives Rubrik through…
- Brand Reimagination: Craft and execute a brand identity so distinctive it defines the category. You'll own our value proposition, voice, and visual identity, making it so compelling that Rubrik becomes instantly recognizable in a sea of tech sameness.
- Market Moments: Orchestrate high-impact brand activations and awareness campaigns that don't just participate in the conversation, they create it. Break Rubrik out of the cybersecurity echo chamber by forging strategic relationships with unexpected influencers and thought leaders. Your campaigns will be the ones industry influencers reference in their keynotes.
- Digital Content Resonance: Lead the development of thumb-stopping content that decision-makers actually consume and share. Your data-driven approach will ensure every piece serves both thought leadership and concrete business objectives—making Rubrik's voice impossible to ignore.
- Audacious Growth Marketing: Design campaigns with the perfect balance of creative boldness and data-driven precision that function as sophisticated customer acquisition engines. You'll blend creative boldness with analytical precision to build programs that drive measurable ROI while simultaneously elevating brand perception.
- Talent Magnetism: Inspire a dream team of creative and content professionals eager to produce work that makes the competition ask, "How did they pull that off? You'll advocate for strategic investments that enable your team to create industry-defining work that delivers remarkable business impact.
- Audience Intimacy: Develop an almost uncanny understanding of CIOs, CISOs and their teams, not just as professionals but as human beings with specific challenges, aspirations, and content consumption habits. You'll translate these insights into experiences that make technical leaders feel truly understood and supported by the Rubrik brand.
The X-Factors We're Seeking
- Track record of transforming good brands into unforgettable ones with measurable business impact
- Demonstrated ability to navigate the tech and security ecosystem with credibility while bringing fresh perspective from outside the echo chamber
- Proven talent for creating moments of brand magnetism that attract both press coverage and customer interest
- Natural ability to read a room—whether that's a board presentation or a creative brainstorm—and adjust your approach accordingly
- Instinct for identifying cultural moments where Rubrik can authentically participate and stand out
- Minimum 10+ years of experience building brands that people actually remember and talk about
- Bachelor's degree, though we're more impressed by your portfolio than your pedigree
Join Us
If you see brand building as both art and science, if you're energized rather than intimidated by disrupting a technical category, and if you're ready to create work that becomes the new standard—we should talk.
This isn't just another leadership role. This is your opportunity to define what brand marketing can achieve in cybersecurity.
Smart. Cool. Bold. Is that you?
#LI-KY1
Join Us in Securing the World's Data
Rubrik (RBRK), the Security and AI company, operates at the intersection of data protection, cyber resilience and enterprise AI acceleration. The Rubrik Security Cloud platform is designed to deliver robust cyber resilience and recovery including identity resilience to ensure continuous business operations, all on top of secure metadata and data lake. Rubrik’s offerings also include Predibase to help further secure and deploy GenAI while delivering exceptional accuracy and efficiency for agentic applications.
Linkedin | X (formerly Twitter) | Instagram | Rubrik.com
Inclusion @ Rubrik
At Rubrik, we are dedicated to fostering a culture where people from all backgrounds are valued, feel they belong, and believe they can succeed. Our commitment to inclusion is at the heart of our mission to secure the world’s data.
Our goal is to hire and promote the best talent, regardless of background. We continually review our hiring practices to ensure fairness and strive to create an environment where every employee has equal access to opportunities for growth and excellence. We believe in empowering everyone to bring their authentic selves to work and achieve their fullest potential.
Our inclusion strategy focuses on three core areas of our business and culture:
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Our Company: We are committed to building a merit-based organization that offers equal access to growth and success for all employees globally. Your potential is limitless here.
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Our Culture: We strive to create an inclusive atmosphere where individuals from all backgrounds feel a strong sense of belonging, can thrive, and do their best work. Your contributions help us innovate and break boundaries.
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Our Communities: We are dedicated to expanding our engagement with the communities we operate in, creating opportunities for underrepresented talent and driving greater innovation for our clients. Your impact extends beyond Rubrik, contributing to safer and stronger communities.
Equal Opportunity Employer/Veterans/Disabled
Rubrik is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Rubrik provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Rubrik complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please contact us at hr@rubrik.com if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
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