In the escalating battle against ransomware and advanced cyber threats, security leaders face a stark reality: all recovery data must be trustworthy and consistently available. It's no longer enough to just have backups; the real challenge is knowing if those backups are clean, uncompromised, and ready for use when every second counts.
How do you find hidden threats within your backup data, prevent reinfection, and deliver a rapid, confident return to operations? Answering this critical question is at the heart of Rubrik’s latest collaboration with Pure Storage. The two companies are proud to announce a new integration that combines the speed of Pure’s indelible SafeMode snapshots with the intelligent threat analytics of Rubrik Security Cloud. This feature will be generally available to customers in the later half of 2025.
Beyond Backup: Cyber Resilience from Detection to Recovery
For CISOs and VPs of Data Security, the pressure to maintain business continuity is immense. You need to be able to confidently answer the following questions:
Can we identify and respond to threats before they cause irreversible data loss or extortion?
Do we have the visibility to accurately investigate potential compromises in both production and recovery data?
Are we truly protecting all copies of our data to ensure rapid, reliable recovery that minimizes business disruption?
Rubrik and Pure Storage’s latest cyber visibility integration answers these questions by identifying and responding to threats, ensuring your data is safe for operations and won't lead to reinfection. Customers can now see which Pure snapshots and volumes contain compromised data, thanks to Rubrik’s scanning and Pure1 Workflow Automation's tagging capabilities.
Now, you can recover only verified clean data directly from Pure Enterprise Data Cloud to deliver a lightning-fast recovery time objective (RTO). And if needed for surgical recovery, Rubrik’s secure backups are available as a secondary recovery path. This results in a full spectrum of clean, confident recovery options, all surfaced through the familiar Pure interface.
Here's how Rubrik and Pure Storage, working together, can deliver a clean recovery:
Proactive Threat Hunting: Rubrik can protect your VMware workloads running on Pure FlashArray, indexing and hashing all data. Rubrik continuously scans these hash indexes for Indicators of Compromise (IoCs), entropy, and anomalies (like encryption), providing deep file inspection to uncover threats early.
Automated Threat Tagging: When Rubrik detects a threat or anomaly, it automatically labels the infected data.
Unified Visibility in Pure1: Pure1 Workflow Automation then queries the Rubrik Security Cloud for any identified threats, anomalies, or quarantined backups, correlating them with the Pure FlashArray volumes and snapshots on which they reside.
Actionable Intelligence: Pure1 Workflow Automation then tags the specific Pure volumes and snapshots identified by Rubrik as containing threats. This provides your security teams with immediate, clear insight into compromised data, allowing you to bypass guesswork.
The Benefits of Cyber Visibility Integration
This powerful integration goes beyond basic data protection to deliver profound benefits for your cyber resilience strategy, including:
Near-Zero RTO: Leverage Rubrik’s ability to identify which Pure Snapshots are recovery-ready to restore workloads within minutes following outages, errors, or cyberattacks.
Pinpoint Threat Identification: Gain the ability to directly identify threats within Rubrik backups of Pure Storage VMware workloads and within Pure Storage production data and snapshots.
Accelerated, Clean Recovery: Reduce recovery time to near-zero RTOs, enabling the restoration of hundreds of terabytes in seconds. Recover clean data quickly after an attack, minimizing disruption and maintaining trust.
Proactive Remediation: Move beyond reactive responses. Our solution empowers you to preemptively remediate and intelligently recover your data, preventing reinfection.
Enhanced Security Analytics: Leverage Pure Storage's performance to accelerate security analytic tools (like log management), ensuring the resilience of even archived data.
Critical Storage Resilience: Benefit from Pure's inherent availability and data resilience for critical workloads, providing a multi-layered, "Defense-in-Depth" strategy for your data, apps, and infrastructure.
Unpacking Our Differentiators
Both Rubrik and Pure Storage bring unique strengths to this partnership, creating a truly robust and comprehensive cyber resilience solution:
Rubrik Security Cloud's Core Strengths:
Native Zero Trust Architecture: Rubrik enforces Zero Trust at the data layer with immutable, air-gapped backups and strict access controls. This includes built-in encryption for data at rest and in transit, Multi-Factor Authentication (MFA), and role-based access management, all ensuring no unauthorized changes to your protected data.
Integrated Threat Detection: Rubrik continuously scans for ransomware activity and anomalies, providing real-time visibility and proactive risk mitigation from a single platform. This is achieved through:
- Anomaly Detection: Uses machine learning to identify threats by detecting deletions, modifications, and encryptions.
- Threat Monitoring: Automatically identifies Indicators of Compromise (IoCs) within backups using an up-to-date threat intelligence feed.
- Threat Hunting: Prevents malware reinfection by analyzing the history of data for IoCs to identify the initial point, scope, and time of attack.
Pure Storage's Foundational Advantages:
Pure Storage Pure1 leverages advanced automation and AI-driven analytics to simplify storage management and optimize performance. It provides proactive health monitoring, predictive support, and intelligent capacity planning, reducing manual tasks and minimizing downtime. With automated workflows and real-time insights, Pure1 enables faster issue resolution and seamless scaling, empowering IT teams to focus on strategic initiatives while ensuring continuous, efficient operation of Pure Storage environments across hybrid and multicloud infrastructures.
Pure Storage SafeMode Snapshots deliver immutable, tamper-proof data protection by creating snapshots that cannot be altered or deleted—even by administrators or ransomware attackers. These snapshots provide trusted recovery points for rapid, reliable restoration, safeguarding critical data across Pure Storage Enterprise Data Cloud to enable seamless scalability, advanced data reduction, and unified management. This empowers organizations to maintain compliance, accelerate workloads, and recover quickly with integrity and resilience.
Build Your Future with Confidence
The Rubrik and Pure Storage partnership delivers an end-to-end cyber resilience solution that scales with your most demanding needs. Whether you're safeguarding high-throughput environments, streamlining compliance, or accelerating forensic investigations, this combined intelligence, performance, and confidence will empower you to face modern threats head-on.
Ready to ensure your recovery data is trustworthy? Join our upcoming webinar to learn how Rubrik Security Cloud and Pure Storage are transforming cyber recovery.
SAFE HARBOR STATEMENT
Any unreleased services or features referenced in this document are not currently available and may not be made generally available on time or at all, as may be determined in our sole discretion. Any such referenced services or features do not represent promises to deliver, commitments, or obligations of Rubrik, Inc. and may not be incorporated into any contract. Customers should make their purchase decisions based upon services and features that are currently generally available.